Email Follow-up Made Easy With e2m ZOE AI Email Marketing!

ARE YOU LOSING
OUT ON POTENTIAL ATTENDEES?

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. ENGAGE .

Email Marketing Matters!

Promotional emails influence 44% of recipients to make at least 1 purchase*

Source: Brushfire

Emails convert more efficiently than social media**

Source: SocialTwist

How e2m ZOE AI Email Marketing
Can Help YOU?

1-1- PERSONALIZATION WITH INDIVIDUAL TONE

  • Not a mass email solution; ZOE emails are 1-1, personalized
  • Unique cadence, tone, small talk for each lead type
  • Understands when to back-off and when to set up a meeting with the event sales team

FOLLOW-UPS WITH ALL LEAD SOURCES

  • Old Leads: Gets in touch with old attendees
  • Gated Content Leads: Drops introductory emails to leads gained through newsletter subscriptions, brochures, etc.
  • Referrals: Drops introductory emails to contacts referred by old attendees

MULTIPLE FOLLOW-UPS WITH POLITENESS & PERSISTENCE

  • Politeness Persistence, Persuasion :Follows the 3P’s of Successful Conversion
  • Uses natural, conversational language along with small talk
  • Follows up to secure registrations

REMOVES GRUNT WORK

  • Handles email follow-ups without requiring any human intervention
  • Frees up the event sales team to focus on creative sales work

INTELLIGENT FOLLOW-UP

  • Follows up without requiring intervention till there’s a query
  • Flags emails containing queries

ENTERPRISE GRADE SECURITY

  • Gets detailed profiles of prospects from emails and anonymous IP traffic
  • Integrates smoothly with Salesforce and other leading CRMs, and provides data encryption

e2m ZOE AI EMAIL WORKFLOW

steps

BUSINESS CASES

Registration Reminders

Use Zoe Email AI to automatically follow up with potential attendees

  • Emails with registration links
  • Personalized communications
  • Ideal cadence and intelligent auto-responses

Vendor Communication

Let Zoe Email AI reach out to multiple vendors with no extra effort

  • Sends emails to vendors for competitive offers
  • AI engine sorts responses based on intent